StrapsCo
Ongoing WCAG 2.1 AA accessibility audit and remediation for a USA & Canada WordPress/WooCommerce e-commerce store—supporting ADA compliance.
Client: StrapsCo · Industry: E-commerce, Retail, Watch Accessories — USA & Canada
Services
- WCAG 2.1 AA Accessibility Audit
- ADA Compliance Support
- Accessibility Remediation
- WordPress & WooCommerce Accessibility
- Ongoing Accessibility Engagement
Technology stack
- WordPress
- WooCommerce
- WCAG 2.1 AA
- ADA Compliance
- Accessibility Testing
Project overview
StrapsCo is a leading e-commerce retailer of premium watch straps and bands, serving customers across the United States and Canada on a WordPress & WooCommerce storefront. With a large catalog spanning classic and smartwatch styles, StrapsCo needed their online shopping experience to be inclusive and aligned with accessibility expectations that support ADA compliance. Our engagement is ongoing: we are delivering a WCAG 2.1 AA audit and remediating the issues we report—so StrapsCo receives an end-to-end accessibility solution, not just findings.The challenge
As a USA- and Canada-facing e-commerce brand, StrapsCo needed to strengthen digital accessibility so shoppers of all abilities can browse and purchase with confidence—and so the business is better positioned for ADA-related compliance. Key challenges included:• Identifying WCAG 2.1 AA gaps across a live WordPress/WooCommerce catalog, product, cart, and checkout experience
• Avoiding a “report-only” audit that leaves the brand to figure out fixes alone
• Remediating issues without disrupting ongoing sales operations
• Sustaining accessibility improvements through an ongoing engagement as the store evolves
Our solution
We are delivering an end-to-end WCAG 2.1 AA engagement that includes:• WCAG 2.1 AA accessibility audit of the WordPress/WooCommerce storefront—covering critical shopping journeys such as browse, product detail, cart, and checkout
• Clear, actionable issue reporting mapped to WCAG success criteria and prioritized by impact
• Remediation of the issues we reported—implementing fixes on the WordPress/WooCommerce platform so StrapsCo doesn’t have to run a separate developer loop after the audit
• ADA-oriented outcomes by aligning the storefront with WCAG 2.1 AA practices commonly used to support ADA compliance goals
• Ongoing collaboration as new pages, themes, plugins, and merchandising changes continue to ship
Status: Engagement ongoing — audit findings and remediations continue as the partnership progresses.
Results & impact
- Ongoing — Active WCAG 2.1 AA engagement with StrapsCo
- WCAG 2.1 AA — Audit covering key e-commerce journeys
- End-to-End — Remediation of reported accessibility issues included
- ADA Support — Accessibility work aligned to support ADA compliance goals
- WordPress — WooCommerce storefront accessibility fixes in place
- USA & Canada — Markets served by the accessible shopping experience
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Have a similar project? Contact us · Email hello@peradeo.com · Phone (Canada) +1 (306) 216-9934